The trusted team behind the world's biggest live events.
Crew, rigging, production, and payroll — RockForce is the single accountable partner for the events the world is watching.
One partner. Proven at every scale.
30,000+
W2 employees
100+
Markets
1,000+
Events supported annually
1
True partner: a consistent, productive workforce across North America
Our Mission
At RockForce, our people are the magic. We are the trusted team setting the stage for the greatest moments in live events. United by passion and skill, we aspire to grow stronger together, as one unstoppable force.
See Us in Action ▶
What We Do
Everything a live event needs.
From the first advance call to the final load-out, RockForce covers every discipline a live event demands — staffed, rigged, managed, and paid by one team that answers for all of it.
What makes RockForce peerless isn't one thing — it's five we won't compromise. Our people come first — they're the magic: skilled professionals, respected for their craft, in crews clients ask for by name. Safety is always the standard — not a service we sell, but the discipline beneath every call, every load-in, every height.
The show is won in the advance work — the load-in, the changeover, the call sheet — long before doors open. We answer for all of it as one accountable partner: every discipline under one roof, never a patchwork of vendors. And our authority is earned — we've executed at the highest level in live events, and we speak the language of the people who run them.
The Operators
Our People Are The Magic
RockForce is a unified team of industry leaders. Executives who built their reputations delivering the world’s largest tours, venues, festivals, and broadcasts now operate as one—combining experience, insight, and collective strength to raise the standard.
RockForce didn't start from scratch. It was built by bringing together established companies — each with its own hard-earned reputation across touring, rigging, production, payroll, and labor — under one name.
The logic was simple: live events had outgrown the patchwork. Productions needed one accountable partner with the depth of all of them. Integrated, RockForce is greater than the sum of its parts — the relationships, the crews, and the decades of experience were proven long before the name existed.
The secret sauce in all of the companies that I have worked in over the past few decades has been great people, and RockForce brings together some of the best the industry has ever seen.
David Bernstein
Founder & Executive Chairman
The RockForce Family
One name. A family of companies.
RockForce is the parent — and the home — of a family of companies built in live events. Three operate today as standalone brands within the family. Many more laid the foundation everything stands on.
RockForce was built on the work of established companies across the country — each bringing crews, relationships, and decades of craft. Their names are part of who we are.
